SILVERSTONE MUSEUM COLLABORATES WITH RADICAL MOTORSPORT TO LAUNCH NEW SIMULATOR SUITE
British race car manufacturer Radical Motorsport has been named as the lead sponsor of the museum’s exclusive space where its newly launched, professional-grade racing simulators are all located.
Silverstone Museum has announced its partnership with Radical Motorsport as the museum unveiled its new simulator suite.
Avid gamers and racing fans can take on multiple driving challenges and go wheel to wheel on some of the world’s most renowned racetracks in the new SIM room.
One of Radical Motorsport’s iconic vehicles will be on display in the museum’s new sim space, inspiring racers who can take the chequered flag on one of the numerous global race circuits they can select. Visitors can further enhance their immersive experience by getting behind the wheel of the latest Radical SR3 XXR on the cutting-edge sims.
Radical Motorsport, the UK’s largest race car manufacturer and global racing series provider, has signed a three-year deal with the museum as lead sponsor of the exclusive sim suite.
Advanced technology allows gamers to choose their own racing vehicle and link up with other race circuits located worldwide, with the additional option to create their own ID and make return visits to challenge their own lap times.
Rachel James, Head of Marketing at Silverstone Museum, said:
“We are delighted with our new SIM room, which is the perfect location to showcase our superb new state-of-the-art SIMs, which are already proving popular with visitors. Radical Motorsport’s sponsorship of this area is ideal, and it is fantastic to also have one of their vehicles on display in the space where visitors can enjoy experiencing one of the UKs leading SIM facilities.”
Jon Roach, Global Head of Marketing at Radical Motorsport added:
“As a British manufacturer we’re delighted to be be part of the Silverstone Museum and be able to tell our story to the +250,000 annual visitors, allowing them to not only get up close with one of our latest cars but get behind the wheel of a virtual one.”
For more information or to book tickets visit www.silverstonemuseum.co.uk
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About The Silverstone Museum
The Silverstone Museum has over 60 hands-on exhibits where visitors can try out a wide variety of activities – from operating a wind tunnel, piloting a Wellington bomber, taking part in a pit stop and climbing into a replica Grand Prix car. Visitors can even see whether they have got what it takes to commentate on a Formula 1 Grand Prix.
In addition to the hands-on fun, the museum features some of the most iconic cars and bikes that have played a part in the 70-year history of Silverstone circuit including Mansell’s iconic “Red 5”, an E.R.A from the first ever Grand Prix held at the venue in 1948 and Barry Sheene’s 1979 Suzuki motorbike.
Rounding off a visit is a thrilling immersive film show – the ultimate lap of Silverstone – bringing together some of the circuit’s most famous racing moments with commentary from Murray Walker, Martin Brundle and David Croft.